Our Story
A Partnership of Mothers and Marketing Professionals
We, Thais from Brazil and Savanna from Canada with Caribbean roots, met in a special way—through our children. From the very beginning, our connection was instant, and we quickly realized that we not only shared the role of being mothers, but also had the same goals and a similar way of thinking.
We decided to combine our passion for marketing with the desire to create something bigger—a company built by women, for women. Our focus is on creating a space where other mothers can express their creativity, have more time for themselves and their families, and thrive in their careers.
We believe that together we can make a difference, offering a collaborative and innovative environment that allows the freedom to create and grow without sacrificing the role of being a mother. Our team will consist of women who, like us, understand the importance of balancing work and personal life, and who share a genuine passion for marketing.
Thais Figueiredo Vidigal
Digital Marketing Strategist
Thais, a professional passionate about connecting brands with their consumers. With over 10 years of experience in the digital landscape, I’ve closely followed the transformation of this environment, especially the changes in how people consume.
My journey began in the Brazilian market, and over the past year, I’ve expanded my operations to the Canadian market, where I currently reside.
My greatest passion is deeply understanding the consumer before creating any strategy. I use neuroscience techniques to define the ideal personas for each product or service, ensuring that brands connect in the most effective way possible.
Throughout my career, I’ve worked in all stages of brand digitalization, from logo development to strategic market penetration planning, across various sectors. This experience has provided me with a rich repertoire and the flexibility needed to work with diverse and adaptable strategies.
Creating Advertiser Key was a way to consolidate all my work and open a new chapter in my life and in the lives of those who have been with me over the years.
